28.04.2026
Trends
Just as Wimbledon is an almost a sacred place for the world of tennis, so is the Augusta golf course in the US state of Georgia, where the most important of the four Major golf tournaments of the year is played: the Masters.
The Masters is the only Major tournament that is always played at the same venue. It starts as the first major of the year - always on the first weekend in April. Playing in the Masters is a huge honor, even for the professional players who qualify based on their world rankings and performance during previous year. It is the smallest of all the Major tournaments, with only 90-100 players.
Presentation at Major tournaments is also important for golf equipment manufacturers. We present to you some of the most interesting special collections and products produced for this year's Masters.
Augusta Tour Collection by J.Lindeberg - designed for the biggest golf stage
Every season has its own defining moment. Collections designed for Augusta, one of the most iconic golf courses, draws inspiration from its natural surroundings – from deep greens to azalea-lined fairways.
J.Lindeberg Global Brand Ambassador Viktor Hovland presents the special Augusta Tour collection by J.Lindeberg. He was wearing a different model every game day, and you can purchase all of them - exclusively at selected distributors - and at our eshop.
More about the J.Lindeberg collection here.
Collector's editions of Masters bags also appear at the tournament.
The designs draw inspiration from the traditions, history and moments at Augusta that make this tournament the most anticipated golf event. Typical color tones are combined with a design that immediately transports you to the rolling green terrain of Augusta with references to the "peach" American state of Georgia, which annually hosts this most important first Major tournament of the season.
Callaway Golf Golf Balls - CHROME TOUR Limited Edition Tour Aril Major, 3-Pack
The Chrome Tour April Major Limited Edition also takes a fresh look at one of golf’s most iconic weeks, combining premium details with unmistakable performance.
The ball is wrapped in a 360° floral stripe in four colors and features a clean alignment line for focus and confidence on the green. The commemorative ball number and straight Callaway logo are inspired by the event.
Designed for superior performance on the green, the NEW Chrome Tour 2026 ball is built with new speed technology for players who want exceptional ball speed, consistent flight and precise control on the green.
More about Callaway Chrome Tour balls here.
28.04.2026
Trends
Just as Wimbledon is an almost a sacred place for the world of tennis, so is the Augusta golf course in the US state of Georgia, where the most important of the four Major golf tournaments of the year is played: the Masters.
The Masters is the only Major tournament that is always played at the same venue. It starts as the first major of the year - always on the first weekend in April. Playing in the Masters is a huge honor, even for the professional players who qualify based on their world rankings and performance during previous year. It is the smallest of all the Major tournaments, with only 90-100 players.
Presentation at Major tournaments is also important for golf equipment manufacturers. We present to you some of the most interesting special collections and products produced for this year's Masters.
Augusta Tour Collection by J.Lindeberg - designed for the biggest golf stage
Every season has its own defining moment. Collections designed for Augusta, one of the most iconic golf courses, draws inspiration from its natural surroundings – from deep greens to azalea-lined fairways.
J.Lindeberg Global Brand Ambassador Viktor Hovland presents the special Augusta Tour collection by J.Lindeberg. He was wearing a different model every game day, and you can purchase all of them - exclusively at selected distributors - and at our eshop.
More about the J.Lindeberg collection here.
Collector's editions of Masters bags also appear at the tournament.
The designs draw inspiration from the traditions, history and moments at Augusta that make this tournament the most anticipated golf event. Typical color tones are combined with a design that immediately transports you to the rolling green terrain of Augusta with references to the "peach" American state of Georgia, which annually hosts this most important first Major tournament of the season.
Callaway Golf Golf Balls - CHROME TOUR Limited Edition Tour Aril Major, 3-Pack
The Chrome Tour April Major Limited Edition also takes a fresh look at one of golf’s most iconic weeks, combining premium details with unmistakable performance.
The ball is wrapped in a 360° floral stripe in four colors and features a clean alignment line for focus and confidence on the green. The commemorative ball number and straight Callaway logo are inspired by the event.
Designed for superior performance on the green, the NEW Chrome Tour 2026 ball is built with new speed technology for players who want exceptional ball speed, consistent flight and precise control on the green.
More about Callaway Chrome Tour balls here.